There have been whispers that Facebook wanted to buy Instagram, but as that never went anywhere, Facebook now wants to kill Instagram. They’re adding photo filters to their Facebook app.
Instagram, as you already know, makes its name and money in the photo filtering, photo sharing, photo social networking type business. It’s fun! Facebook, obviously wants its piece of that pie and according to the New York Times, will “introduce almost a dozen photo filters, including some that are similar to Instagram like old-style camera lenses and grainy film”.
The photo filters feature is all ready to go but Facebook is expected to add the new feature in the coming months at which point we’ll all be subjected to all photo filters everything from people we don’t even know why we’re friends with. [NY Times]