If your internet connection sucks too hard to download Lion -- or you just want the comfort of Lion on physical media, Apple will in fact totally sell it to you that way. For $75 instead of $32, starting next month for Aussies.
Mac OS X Lion is available as an upgrade to Mac OS X version 10.6.6 Snow Leopard® from the Mac App Store for RRP AUD$31.99 inc GST. Lion is the easiest OS X upgrade and at around 4GB, it is about the size of an HD movie from the iTunes Store®. Users who do not have broadband access at home, work or school can download Lion at Apple retail stores and in late August, Lion will be made available on a USB thumb drive through the Apple Store® (www.apple.com/au) for RRP AUD$75 inc GST. Mac OS X Lion Server requires Lion and is available from the Mac App Store for RRP AUD$51.99 inc GST.