Yes, watchmaker Ziiiro has already come out with other neat, futuristic watch designs before. And it's true that you may never get used to their quirky method of telling the time.
In fact, it'll most likely get you squinting and peering at the accessory for an extended period, causing your friend with the innocent "Hey man, what's the time?" question to doubt your mental capacity.
But in case this happens, just flash your Ziiiro Aurora-adorned or Ziiiro Orbit-adorned wrist to make him shut up. Self-importantly state how The Aurora uses two different colours that fill up from 0 per cent to 100 per cent to tell the time: The blue gradient acts as the hour indicator, while the yellow gradient acts as the minute indicator — and these overlap to create a mix of shades that change throughout the day.
Or if you've got The Orbit, smugly explain how the red dot indicates the hour, while the white dot shows you what minute of the day it is.
After your demonstration, maybe you and your friend will still have no earthly clue what the hell the time is (and you'll have wasted some, too). But hey, at least now you're the kid with a cool watch, instead of the halfwit who can't read the time. You can pre-order either of the watches now for $US185. [Ziiiro via Technabob]