Pepsi’s Social Vending Machine Would Be Kinda Great If…

The clincher in Pepsi’s new “social” vending machine platform is the ability to gift Pepsi beverages – and retrieve your gifted beverages – which is kind of awesome, putting vending machines at the same level of 2000s-era commerce as other electronic stores, say, iTunes or Amazon.

The only problem? Pepsi sucks. Yeah, I went there. Coca-cola forever. [Pepsi via TechMeme]