It's party time for Sony, as the planets of consumerism aligned to earn it a rare win over Apple's iPod music-playing range. It's the first time Walkman has outsold Apple's music players in the region since iPod arrived in 2001.
Sony had to make a few sacrifices in order to win back musical market share, though, aggressively under-cutting the price of its rival. Also, according to analyst Eiji Mori, the month's drop in iPod sales has been partly brought about thanks to buyers waiting for Apple's newest ranges to hit the country. [Yahoo]