Microsoft seems to be investing quite a bit of cash into the Windows Phone 7 project. In fact, based on what TechCrunch is hearing, they're sinking billions of dollars into the first year for marketing and development.
That number is particularly huge when compared to the $US100 million which Jonathan Goldberg, a telecommunications analyst at Deutsche Bank, estimates"that Verizon, Motorola and Google collectively spent on marketing helped turn the Droid line of phones into a serious stable of competitors against the iPhone."
Microsoft has a lot riding on this project, so let's hope all the spending works out well for it. [TechCrunch]