Yesterday’s iPhone 4 preordering process was a complete debacle. Today, Apple announced that 600,000 pre-orders actually got logged, and issued an official apology for the frustration that met everyone else:
Statement by Apple on iPhone 4 Pre-Orders
CUPERTINO, Calif., June 16 /PRNewswire-FirstCall/ — Yesterday Apple and its carrier partners took pre-orders for more than 600,000 of Apple’s new iPhone 4. It was the largest number of pre-orders Apple has ever taken in a single day and was far higher than we anticipated, resulting in many order and approval system malfunctions. Many customers were turned away or abandoned the process in frustration. We apologise to everyone who encountered difficulties, and hope that they will try again or visit an Apple or carrier store once the iPhone 4 is in stock.