There are five different videos of Pammy to wake up to, all of them heavy on the innuendo. From the official press release:
"WAKEY WAKEY" is a video alarm clock with a difference. Every morning, Pamela's voice will rouse you from your sleep. Roll over and feast your eyes on the iPhone screen as the world famous curves of Pamela Anderson wrapped in Agent Provocateur lingerie appear from beneath the sheets. An early morning wake up call, Pamela delivers playful, sensual and flirtatious sweet nothings.
But because the iPhone doesn't actually multitask, you can't leave this app to run in the background - you need to launch it before you go to bed and leave it running overnight. Which also means you'll need to have your phone plugged in if you want to actually wake up in the morning...
Trust me on this one gents - owning this app is a surefire way to stay single.