Louie Sulcer won Apple's 10 Billion Songs Sold contest. He just didn't believe that he won or that the guy calling to congratulate him was Steve Jobs himself. Guess he thinks Cupertino is full of prank callers.
The contest was simple: You buy the 10 billionth song and you win a $US10,000 iTunes Gift Card. Louie happened to purchase a copy of Johnny Cash's "Guess Things Happen That Way" at just the right moment and next thing you know, he was getting a call from Steve Jobs. Louie didn't believe it was actually Steve until he saw the simple "Apple" caller ID, but after that it was all cheers and joy.
Congratulations Louie, both on winning the contest and on making a good song choice. Just watch out for spoofed caller IDs. [Rolling Stone]