WSJ: Apple's Plan To Kill Pay TV With iTunes (And The Tablet Dated)

The WSJ says that CBS and Disney are seriously considering Apple's plan to kill your pay TV box with iTunes TV show subscriptions. Oh, and that the Apple tablet thing is coming in March.

The WSJ says that Apple's plan for iTunes TV show subscriptions would have you pay a monthly fee for "access to some TV shows from a selection" of major networks, and that CBS and Disney are the two most seriously thinking about it. CBS would apparently offer up shows from both CBS and the CW, like Gossip Girl, while Disney would be offering up shows from ABC, ABC Family and the Disney Channel. What's interesting is that the networks could actually make more money per subscriber than they do from pay TV companies, with broadcast networks picking up $US2-$US4 per subscriber, and pay TV networks grabbing $US1-$US2. (Which has to piss pay TV companies off, no doubt why networks are treading carefully around this proposal.) Originally, Apple had floated something more like a traditional payment structure, like paying $US30 a month for a big bundle of TV stuff.

All of this, of course, would fit into Apple's larger plan to remake the iTunes model with Lala, and Apple hopes to launch the service sometime next year. While the way Apple says songs and TV shows now would stick around according to the Journal, the combination of web-and-streaming-oriented music and TV subscriptions fundamentally changes the way iTunes would work.

Oh, and of course, this is all happening as Apple "finalises its plans for a tablet device", which they're trying to launch "by the end of March". Interesting, that's what an analyst heard not too long ago. Killing pay TV and upending the publishing industry in one fell swoop? That's a pretty busy 2010. [WSJ]

WATCH MORE: Entertainment News


    So they are killing 'Pay TV' and replacing it with a subscription service for accessing TV shows, or as some might call it, Paying for TV...

    its amazing what can be considered 'new' in this day and age...

    the main difference is on-demand vs broadcast. and hasn't foxtel done this already anyway? it will be interesting to see if net infrastructure can keep up with on-demand to even close to the level of people broadcast reaches.

      It is considered "new" because it will have an aluminium backing and come with an ad with trendy hipsters having an epileptic fit to some cool tune....

    It will, like always launch with too small a library and be too expensive.

    I don't have (or want) ITunes in my TV...this might be good news for the ATV though...not that I patched my and put XBMC onto...

      Not that I dislike apple (my new macbook pro is awesome), but I don't like the way that they think I should enjoy my stuff...I still can't ITunes to play nice with music library (particularly because I access the library of a shared NAS across 4 systems) so I can't say I'm to keen on anything they might add to it, cause it will be "Play the Apple way...or else!!"

      At least Microsoft gives you the illusion of control...:P

        There's plenty of walkthrough guides to share your iTunes folder on a NAS. It's not that hard!

        well clearly it is too hard if people have to make walk through guides for it.

        this is the biggest problem with apple, as much as they want to be as simple as possible, the control they have to have over everything makes it hard to do anything!

        like developing for the iPhone, got it all set up and building fine, but when it came to running it on the device? "oh, its already running on the simulator, all I should have to do is plug in my iphone and it should just run on it" and I can see that that would have been the case, that it would have been that simple if only they didn't charge you for developing!! Because of that you had to go through A MILLION security measures so that Apple could be sure you had paid and couldn't possibly make YOUR OWN app for YOUR OWN iphone without paying them!!

        its stuff like this that makes it clear that their advertised goal of simplicity and usability comes second to their obvious goal of gouging you for money at every turn.

Join the discussion!

Trending Stories Right Now