A mother of two, who also happens to be gay (and not broadcasting it), is anonymously suing Netflix for releasing her movie preferences in that contest they held awhile back. Basically, she's Borking them.
In the course of releasing boatloads of data to contestants in its "Beat Netflix's Recommendation Algorithm" contest, they may not have disguised where that data came from as well as they should. The plaintiff, known here as Jane Doe to preserve privacy, alleges that her identity could be divined from the data, and thus threatens her civil right to privacy. Apparently, two researchers compared Netflix reviews to IMDB reviews and figured out some identities that way.
The suit seeks a cash settlement for each of the two million Netflix customers involved, and also seeks to stop the upcoming sequel to the original Netflix contest. We'll keep you updated on the suit - it's a pretty interesting one, for sure. [Wired]