If you're even contemplating picking up a Sony KDL40Z5500 or KDL46Z5500 Bravia TV, you might want to consider hopping in the car and driving up to Northern NSW or Queensland to grab it from Retravision, cos their current promo is pretty unbeatable.
When you pick up either TV for $2499 or $2799 respectively, you'll get Sony's three-year warranty as standard. You're also eligible for Sony's current PS3 giveaway promotion. But the Retravision stores in Northern NSW and Queensland will sweeten the deal even further by throwing in a KDL22S5700S 56cm LCD, worth $899, for free with your purchase. That works out at about $1600 worth of bonus product for a $2500 spend. That's totally worth the cost of petrol to get up there.