There are nine new channels in total, ranging from the two we’ve already mentioned to Sky News, MTV’s The Hills and a couple of ABC stations.
Finding pricing for the service on Optus’ website was a bit like tracking down a British backpacker who’s been bushwalking in the Blue Mountains for 10 days, but eventually I found some numbers that actually sounded pretty decent – $1 for a day pass or $3 for a monthly subscription. What’s not clear is whether that price is per channel or for a collection of channels.
Something else I discovered during the search for a price is that Optus iPhone customers can only get a handful of clips from the iZoo site, rather than full episodes or daily passes.
In fact, the biggest lesson from this adventure is that Optus really needs to spend some time making their website more user friendly. Let’s get the important information (like what you get for what cost) right up front, rather than having us waste our time trying to find some pretty simple information, eh Optus?
New channels on OptusZOO Mobile TV
Optus has refreshed its OptusZOO Mobile TV offerings, launching nine new channels including:
• MTV’s The Hills
• Sky News live
• South Park
• Comedy Central – The Daily Show
• Cartoon Network – Powerpuff Girls
• ABC Comedy – Summer Heights High
• ABC Kids – The Wiggles, Bob The Builder
• Aardman Animations – Wallace & Grommit
The channels are launched along with new features on the Mobile TV site to improve the ZOO experience with less clicks for customers to watch their content, personalised ‘My TV Channels’ list, a new design and free channel previews.
Mark Mulder, General Manager, Optus Content and Portals said, “The growth in people watching Mobile TV and video is in line with the significant increase in 3G handsets and Smartphones in the market.
“We are excited to bring a range of new Mobile TV channels and a fresh new look to Optus customers to ensure they can access the biggest TV brands on their mobiles, both live and on demand.
“We will also be offering customers the unique opportunity to enjoy Mobile TV for free for two weeks during August, a fantastic way to demonstrate our commitment to delivering the best content to customers,” Mr Mulder said.
To access Mobile TV, customers should visit Optus ZOO on their mobile and click the ‘Mobile TV’ icon. Customers who subscribe to any Mobile TV monthly pack before 31 August receive their first two weeks free*.
* Customers must unsubscribe before the end of the two week free access period to avoid the monthly subscription fee. Optus PrePaid Mobile customers still pay a 22¢ flagfall per Optus Zoo data session. Offer open only to eligible customers with compatible handset