Microsoft’s New Search Engine Might Be Called ‘Bing’

Microsoft is planning to publicly unveil their new GOOGLE KILLER, codenamed “Kumo”, to the public at All Things D as early as today. We don’t know a whole lot about it, but word is they’re calling it “Bing”, as in the cherry, the Crosby or the sound of Microsoft’s planned $US100m planned advertising budget bouncing off of Google’s market share.

Maybe it’s a little silly, but it’s definitely catchy. Say it: Bing. Bing. Bing. [PC World via PocketLint]