Boss: You know what the Wii needs? A sassy-injection. Our market research suggests that divas are the most overlooked demographic when it comes to gaming. I believe we can fill that void. So, I am proposing a sassy new direction for this company. I'm thinking a strap with jewels and sparkle! Heart shapes! We will corner the market on Wii sassitude. Ladies and gentleman, I give you WiiDiva!
Marketing: *Whisper* I think the boss has lost his friggin' mind.
Boss: What? Who said that?