Industry Leaders Developing 'Buy Once, Play Anywhere' Standard For Digital Media

Many of the big guns in Hollywood, technology and retailing have joined forces to create the Digital Entertainment Content Ecosystem (DECE) LLC—a consortium focused on building "a new digital media framework using industry standards" that will "enable consumers to acquire and play content across a wide range of services and devices." In a nutshell, the DECE hopes to create a system where users can download content, playback that content on compliant branded products and possibly store that media in a "virtual library" to be accessed at home or on the road. Unfortunately, I see a few problems with all of this.

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