Aside from the obvious 3G iPhone rumour floating around this year's WWDC, the other, quieter rumour has been that Apple will be revamping .Mac in a major way. Now one code enthusiast thinks he's found some evidence in a pile of 10.5.3 strings that points to a name change (which we think points to a revamp). He explains:
Almost everywhere ".Mac" has been replaced with %@, which means that the name of Apple's online service will be inserted programmatically by applications.
You can spot the %@ in places like Apple's mail client and iCal—you know, spots that would reference .Mac.
UPDATE: AppleInsider reports that the new brand may be "Mobile Me."