Advertisers are getting hip to new technologies, with a new Westin ad in Grand Central in NYC offering commuters a free ringtone via Bluetooth. We sent enterprising videoman Nick McGlynn to Midtown to check it out in person. Similar ads have popped up recently, such as a Target ad featuring a headphone jack that allowed people to listen to an album while they wait for the subway. This is the future of advertising! Brand loyalty via techno-bribes! Get excited!!!
Westin Ad Doles Out Free Ringtones via Bluetooth
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Toyota won at Le Mans this year, and thankfully, nobody went airborne. But that hasn’t always been the case at Le Mans, especially in the late 1990s. Especially if you’re in a Mercedes CLR. But exactly how that sort of thing happens can be befuddling. After all, don’t race cars look like that precisely so they stay on the ground?
Picking a smartphone to accompany you through life isn’t just about choosing between iOS and Android: It’s also about deciding which apps you’re going to pick for your emails, your driving directions, your music and so on. Having used both sets of native apps for years at this point, here’s our definitive verdict on the state of play in 2019.