The Worst Way to Launch a Console. Ever.

This is Peter Moore making the world debut announcement of the Halo 3 Xbox 360. Note the silence. Listen for the laughter. Groan as Moore tries to save it with an ill-timed "thank you". This Halo 3 Xbox 360 could have been revealed so much better, but instead it was just thrown out at the end of the presser to a crowdful of mehs.

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