Constantly turning your head to breath while doing the backstroke slows you down and can strain the muscles in your neck. The Powerbreather takes a design cue from our cetacean cousins by letting you breath out the back of your head.
We love OK Go in these quarters, not least because of their stage antics. The band took to the Maker Faire arena over the weekend and actually played two songs underwater; snorkelled-heads stuck in fish bowls.