We love the modular equipment from Bug Labs, but this patent from Microsoft takes the enthusiasm of interchangeable tech and cranks up the practicality. In a long, somewhat convoluted patent application, Microsoft pitches a modular GPS system. But through their explanation, the device becomes increasingly complicated, including “two-way cellular communications” across a “voice network” and a “wireless modem and digital camera.” Through the modular arrangement, the “base unit realises reduced bulk and complexity.” Ultimately, we’re left with a really geeky piece of tech for which we’ll always be losing a piece between the seats. [Patent via Unwired View]
In this Japanese EMobile ad, a monkey politician stands before a crowd chanting and holding up signs calling for change. Yes, that’s right, a fucking monkey standing in for Obama is selling phones in Japan. I guess it’s to be expected coming from a country that thinks blackface is hilarious, but seriously — this is pretty ridiculous. [Animal NY via Boing Boing Gadgets]
Following yesterday’s letter to TrekStor, purveyors of the dubiously-monikered iBeat Blaxx MP3 player, we received an email from Gil Szmigiel, Vice President of TrekStor, effecting an immediate name-change to something a little less offensive. See the email after the jump.
Remember that Intel ad that may or not be racist but is definitely lousy? Well, apparently Intel caught wind of the controversy it sparked and issued an apology for the “insensitive and insulting” ad.
One of Intel’s latest ad’s shows six athletic black dudes bowing down before a dorky white guy in khaki pants. Lousy, barely subliminal racist advertising or just plain lousy advertising? You be the judge. [Copyranter]