Clocks that tell time in fascinating new ways are everywhere. I saw a clock that lit up the quarter hour the other day. It was beautiful. The Nooka app based upon their watches falls into the beautiful timepiece category. It won’t replace your regular clock, but it will make checking the time a more invigorating experience.
Nooka, venerable maker of sci-fi chic watches, doesn’t want you to throw away the box your new watch comes in. They don’t want you to recycle it either. They want you to eat out of it. Wait, what?
This is a brilliant idea for an iPhone app, but Nooka should actually get it made – it wouldn’t take too much extra elbow grease to make custom watches based on people’s iPhone snaps.
Right now, augmented reality is pretty much just geeks talking into PCs while wearing Optimus Prime masks. But in the not-so-distant future, it will alter the way we experience the world every moment of the day.
The Zon is the latest in Nooka’s line of variously confusing and interesting (for a given value of beauty) timepieces: Its 35 x 45mm dot-matrix display either displays the minutes of the day dotting into nothingness like a digital egg-timer that’s counting down until tomorrow, or a proper numeric time readout. It also has a list of cities and timezones for travelling, and it’ll come in white or black, or a mirror-like display for extra confusion. Due next week for $US650. [LikeCool]
