Gadgets

Mattel Video Racer Records The Hot Wheels’ POV

Is it possible that we’ve been taking our Hot Wheels for granted? That we don’t consider the toll those bends and loops take over time? Well, now there’s a Hot Wheel that records video of its traumatic life. Like so.


January 9, 2011
Gaming

Mindflex Duel: The Mind Controlled Game Goes Head To Head

The original Mindflex was like playing basketball, but for your brain. Seriously, it read your brainwaves to move the ball. This new Mindflex Duel uses the same idea, but now you get to go head-to-head (or brain-to-brain) against a friend.


February 17, 2010

To Catch A Predator Barbie

There are things Man was meant to do and there are things Man wasn’t meant to do. Putting a spycam inside a Barbie, for instance? Such can only unbalance the subtle harmonies of nature in perverse ways.


February 13, 2010

Computer Engineer Barbie Has A PhD In FUN, Breaking Stereotypes

This is actually wonderful. Barbie’s had 124 careers since 1959, ranging from Stewardess to Paratrooper. Today she gets her 125th: computer engineer. You can tell she’s smart ’cause she’s got glasses and reads nothing but binary.


February 3, 2010

First Foldable R/C Cars Are Wallet-Sized Wonders

Mattel’s super small “Stealth Rides” aren’t making their official debut until the Toy Fair later this month, but for all you know the guy next to you could be packing one… right… now.


November 5, 2009

The Mindflex Brainwave Game Gives Me A Headache

Mind-control games like Mindflex are poised to be a big seller come Christmas time, but is it really worth spending $US80 on? It gives me a headache just thinking about it.


July 16, 2009
Gaming

Mattel Football: 1979′s King Of Timewasters

Mattel’s Football (just “Football”) was one of the most popular standalone handheld games of the late ’70s, in the same ultra-addicting category as Tetris and Pac-Man. It was the beginning of the end for the attention span of American youth.


May 25, 2009

Mattel’s Pseudo Telekinesis MindFlex Toy Available October 1 For $US100

Mattel’s mind-over-matter kid’s toy MindFlex, first introduced at CES for about $US80, will actually be $US100 when it arrives on October 1. Still, it’s a small price to pay for moving balls with your mind. [Amazon via I4U News]


January 22, 2009

Barbie Digital Fingernail Printer Makes Girls Superficial AND Lazy

OK, who here told the Barbie people about thermal printer technology?


January 8, 2009

Mattel Ucreate Music, Games Capitalises on Your Kids’ Creativity

Mattel’s hanging its hopes on kids making their own fun with its Ucreate brand. Ucreate Music turns your tweens into amateur djs while Ucreate Games gets them started on creating their own gaming empire.