Science

How Kellogg’s Made Cereal Taste Good

The discovery was simple yet awesome: they added sugar. This awesome vintage ad described how much better it tasted with toasted sugar. Oh sparkling, frosted flakes, what would I do without you. [BoingBoing]


July 1, 2010
Software

Android App Tells You If Your Fruit Loops Are Safe To Eat

Kellog’s [sic]Recalled Products is a new Android app. It lets you scan the barcodes on Kellogg’s items, with the results compared against a recalled products database – so you know what’s edible and what may contain traces of glass/metal/human skin.


October 14, 2009
Geek Out

Kellogg’s To Laser Its Name Into Corn Flakes To Prevent Fakes

There’s a fair chance this is a joke. Dear god, tell me this is a joke. Apparently dismayed by legions of counterfeit corn flakes, Kellogg’s has developed a laser to etch “Kellogg’s” into individual flakes.