Hasbro

News

Hasbro Taking Asus To Court Over The Transformer Prime

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4:30PM December 22, 2011 | Nick Broughall

This shouldn’t come as too big a surprise – Toy company Hasbro is taking Asus to court over its decision to name its tablet the Transformer Prime. And it doesn’t even transformMore »


Gaming

Official Scrabble For Android Is Here

10:10PM July 12, 2011 | Kat Hannaford

After battling the buggy Words With Friends, I might just jump ships to the official Hasbro Scrabble game now it’s come to Android. Like WWF, it’s cross-platform so Android users can play against iOS and Facebook gamers. More »


Geek Out

R2-D2 Whistles The Saddest Song When You Operate On Him

9:20PM June 28, 2011 | Kat Hannaford

You can just imagine the whistles and bleeps R2-D2 would make as you accidentally touch the sides of his Hasbro Operation game body. Or if you cough up $US27 from September, you don’t even have to imagine. [Toywiz via ChipChick via OhGizmo]


Gadgets

Hasbro’s Goofy MY3D Goggles Are Better Than They Look

9:20AM April 2, 2011 | Sam Biddle

The iPhone can’t do 3D – that might be a great thing! – but it’s reality. Hasbro’s got a workaround – strapping your phone to a pair of big plastic goggles that convert an on-screen double image into a stereoscopic effect. It’s surprisingly fun! More »


News

Easy Baking Without The 100-Watt Light Bulb Burns Isn’t Easy Baking

7:29AM February 24, 2011 | Kwame Opam

Next year, the Energy Independence and Security Act of 2007 will go into effect, starting with the ban of 100-watt incandescent light bulbs. With them go the Easy-Bake Ovens that have burned your mini treats a 100-watts at a time since 1963. While Hasbro has insisted they will recreate the toy to embrace modern trends, somewhere an inner child weeps for a simpler time. [The Consumerist]


Gaming

Become A Millionaire With Facebook Monopoly

7:40AM February 17, 2011 | Mike Fahey

The offline social game you play with your friends becomes the online social game you play with your friends with Monopoly Millionaires, the Facebook game where everybody gets their own Monopoly board. More »


Gadgets

Get Hammered Like The Gods

3:20PM February 4, 2011 | Brian Barrett

When is it okay for the toy version of an icon to not be 100% faithful to the original? When you add a friggin missile. That’s right: Thor himself would be jealous of Hasbro’s projectile-enabled take on his mighty hammer. More »


Hasbro Reinvents The Viewmaster With An iPhone, Augmented Reality

11:20AM November 9, 2010 | Joel Johnson

Take one look at the new “My3D” from Hasbro and tell me that’s not just a simple stereoscopic imager with a slot for an iPhone at the end – it’s a Viewmaster with apps and augmented reality! More »


Gaming

Digital Mapping Reveals Monopoly’s ‘Go’ Square Is By London Eye

11:40PM August 26, 2010 | Kat Hannaford

Before Nintendo-branded Monopoly sets came out, everyone used to play the same set that’s been around for 75 years now, featuring famous London locations. If you’ve ever wondered where the “Go” is “located”, mapping firm Ordnance Survey has the answer. More »


Software

Foursquare’s Monopoly App Might Actually Make The Service Fun

2:20AM June 30, 2010 | Kat Hannaford

I can see the potential with Foursquare, don’t get me wrong – but I do think at the moment it’s missing a few vital ingredients. One of them being, err, “fun” – but this Monopoly tie-in could be just the trick. More »