Doritos

Gadgets

Doritos’ Late Night Augmented Reality Bags Like A Party At Taco Bell

8:00AM July 8, 2009 | Jason Chen

These new bags of Doritos Late Night Taco-flavored chips (I just ate 50) are special not just because of what’s inside, but what’s on the bag. If you have a webcam, you can simulate a concert in a bag. More »


Science

Snack Advert to be Beamed Into Space: Will Aliens Like Doritos?

3:23AM March 8, 2008 | Gizmodo US Edition

The makers of the cheesy snack Doritos launched a new competition today, asking the UK public to design a new advert for a unique audience: ETs. The winner’s 30-second video clip will actually be beamed from the high frequency radar telescope in Svalbard, Norway, in June, directed toward a likely looking star in Ursa Major. Doritos are calling it the world’s first interstellar advertising campaign, and who are we to argue with a claim like that? We do have one question, though, which all humankind should ponder on— is a snack food the best way to advertise intelligent life on Earth?

More »