Demographics

Mobile

Breaking: Rich People Have Smartphones

11:20AM July 12, 2011 | Mat Honan

If you earn more than $75,000 a year in the US, you probably have a smartphone. That’s not too surprising, but a lot of other information in this new Pew study of smartphone adoption is. More »


Segregation In US Cities, Visualised

12:20PM September 21, 2010 | Brian Barrett

In some ways, this is the most accurate map of Washington, DC, I’ve seen: those colours represent the demographic breakdown of a divided city. Here’s how the largest metropolitan areas in the US look after the same treatment. More »


Online

How Nerdy Is Your City, In Dollars?

7:29AM February 9, 2010 | John Herrman

How much do single mothers in Akron spend on electronics? What about married Chicagoans, without kids, on their phone service? Bachelors, on cable, in New York? If only there was an interactive web app to tell you this stuff! More »


Mobile

Study Finds IPhone Users Genetically Superior To Everyone Else

7:00AM June 14, 2009 | Dan Nosowitz

Well, they may not have gone quite that far, but an independent study conducted by Forrester Research found that iPhone owners are better educated, younger, more affluent, and even more productive than their non-iPhone-using counterparts. More »


Online

Poor People Use Yahoo, Richies Use Google

11:00AM February 17, 2008 | Mark Wilson

Hey, don’t kill the messenger. But online marketing firm Hitwise has published a socioeconomic demographic rundown of Yahoo and Google users. And, without giving too much away, you might not want to tell your friends that you still use Yahoo (or that your Armani suit is a knock off).

More »