Cereal

Science

How Kellogg’s Made Cereal Taste Good

1:00AM October 3, 2010 | Casey Chan

The discovery was simple yet awesome: they added sugar. This awesome vintage ad described how much better it tasted with toasted sugar. Oh sparkling, frosted flakes, what would I do without you. [BoingBoing]


My Breakfast Could’ve Been So Much Less Disgusting

3:41AM March 31, 2010 | Matt Buchanan

Milk jugs, useless. Milk comes in containers, sillies! But this jug is different: Using science – a pH sensor – it detects if the milk inside is sour. Which would’ve saved my granola this morning, truth. [Cravendale via OhGizmo via Wired]


Geek Out

Kellogg’s To Laser Its Name Into Corn Flakes To Prevent Fakes

8:30PM October 14, 2009 | Dan Nosowitz

There’s a fair chance this is a joke. Dear god, tell me this is a joke. Apparently dismayed by legions of counterfeit corn flakes, Kellogg’s has developed a laser to etch “Kellogg’s” into individual flakes. More »


Cereal Spoon USB Drive Was Once Edible

2:00AM May 25, 2009 | Jack Loftus

The USB Cereal Spoon will never get soggy in milk, because it’s completely covered with several layers of glue. Yum!

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Spilt Milk Cereal Bowl Is Designed ‘Like An Accident In Progress’

3:40AM February 25, 2009 | Sean Fallon

It’s not quite as cool as the Eatmecrunchy bowl, but the Spilt Milk cereal bowl does have one advantage—it is made out of flexible silicone.

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Refined Cereal Light Fixtures: Fortified With Frosted Flakes and Fluorescents

5:30AM May 29, 2008 | Sean Fallon

You won’t find any Grape Nuts or Fiber-rich Colon Blow on the Refined Cereal lighting fixture by the aptly titled Refined Sugar Studio. In fact, the light is meant as a nod towards the our favourite sugary sweet breakfast cereals like Capn’ Crunch, Count Chocula and Trix. The cereal images are made using ultraviolet protected inks so they should stay bright for years—and the fluorescent light that shines through will undoubtedly cast a unique spectrum of colours around the room. Pricing is available upon request. [Refined Sugar Studio via MocoLoco]

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Eatmecrunchy Cereal Bowl Keeps Cereal More Like Arnold, Less Like DeVito

10:00AM October 18, 2007 | Jason Chen

This eatmefresh cereal bowl is probably the best non-gadgety way we can think of for keeping your cereal nice and solid despite being submerged in milk. The trick is the shelf at the bottom that blocks up to 70% of the cereal from being in contact with the cow juice, allowing you to scoop down and eat only the soaked bits while keeping the other parts rigid. The result is a good breakfast on your own timetable, instead of rushing to eat it before everything becomes like the place Yoda trained Luke in that one movie. [Eatmecrunchy via Gearfuse]

AU: I like it when my cereal goes soggy! This is heretical to my tastebuds! -SB

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Cereal Straws Mark a Low Point in Our Culture

1:15AM June 30, 2007 | Seamus Byrne

Oh technology, how you’ve failed us. Human progress has come so far, yet is this the best we can do? Cereal straws? Little tubes of Froot Loops that are lined with gross powdered milk? They should call these things Diabetes Helpers; at least then you’d know what you were getting yourself into when you bought them. Want a firsthand account of the horror? Walk with me. More »