billboards

Screens

Augmented Reality Finger Billboard Prods, Destroys Passersby

2:20AM John Herrman | Chris O’Shea, an artist with latent fantasies about growing into a giant and teasing, then destroying, the people of Liverpool, England, has a new installation! It’s a live video billboard that teases, then destroys, the people of Liverpool, England. More »
Screens

The Secrets Of Time Square’s Ridiculous Billboards

10:20AM Matt Buchanan
You’re being punked whenever you walk into Times Square: The massive billboards assaulting your eyeballs are much higher res closer to ground than they are up top. Engadget discovers this, and other secrets, going “hands on” with Times Square. [Engadget]
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Massive Billboard Counts Carbon Emissions In Real Time

5:00AM Dan Nosowitz | This huge billboard near New York City’s Madison Square Garden was constructed by the Deutsche Bank with assistance from MIT researchers. It measures carbon emissions monthly, and then averages them for a steady incline, broadcast for all to see. More »
Gadgets

Japanese Billboards Scans You, Display Stuff You Want to Buy

7:40AM Gizmodo US Edition | A new generation of billboards displays ads suited for the individual tastes of each passerby. I can’t wait to walk by one of these and see commercials for cheeseburgers and useless Japanese gadgets. More »
Games

Toshiba’s Digital Billboard Lets Japanese Pedestrians Interactively Game Using Their Mobile Phones

1:00PM Adrian Covert | Nikkei has a post about Toshiba’s new Digital Billboard in Tokyo’s Akihabara district, where passerbys can dial up a number and connect to an interactive game which is displayed on the giant sign. More »
Gadgets

Snowing Billboards Screwing Up Careers in Norway

4:00AM Sean Fallon | Imagine lumbering, blurry-eyed and beat-down to the bus stop on a Monday morning. Just then you notice that the billboard at the stop is snowing—alerting you to optimal skiing conditions at the nearby resort. More »
Gadgets

Japanese Billboard Watches You Watch It

1:00AM Matt Buchanan | If you’ve ever been to Japan—or seen a picture—you’d know that the entire surface of cityscapes is basically one giant advertising mosaic. So how do advertisers know which ones people actually gawk at? More »
Gadgets

The Insane Hardware Driving the World’s Biggest LED Billboard

12:30PM Benny Goldman | In a dusty supply closet at 1 Times Square, a computer terminal hooked up to hordes of ethernet servers, RAID arrays and monitors humbly runs the largest LED sign in the world. The sign, a 3-sided, 17,000-square-foot Goliath, debuted last night at the opening of a Walgreens in New York City. Today, I got to see what makes it tick. galleryPost('walgreenssign', 3, ''); More »
Screens

17,000 Square Foot LED Billboard Flipped On at 1 Times Square, Wraps Around Entire Building

10:34PM John Herrman | When we first wrote about this comically huge Walgreens LED sign — the largest of its kind in the world — construction was just getting under way. That was May, and now they’re done. D3 LED, the firm behind the sign, finally turned on this 17,000 square foot, 100 metre tall, three-sided tribute to technical and commercial excess — and what timing! But before we start challenging the rationale behind displaying 100m moving Tampax ads, it’s worth looking at the extraordinary tech inside this thing. More »
Gadgets

Democrats Still Most Tech Savvy, Rent Digital Billboard to Text Message Sarah Palin at Rally

10:20AM Matt Buchanan | Need more evidence that Democrats are more grassroots tech savvy than their elephantine counterparts? At a Sarah Palin rally in LA on Saturday, the California Democratic party rented a digital billboard across the street which displayed questions for the veep candiate sent by text message. Granted, even if Palin did read them, she wouldn’t be able to recall which ones she read specifically. But still, quite awesome—I hope both parties get creative with tech like this, it’s a fantastic way to reach voters. [CA Dems via Online Video Watch via Textually]