advertising

Amazing Photoshop Job Turns Dozens Of Pictures Into One Seamless Image

Image compositing is a common practice in digital art and advertising. But the crazy extent of it is often completely invisible. Like the image above, which is made of a few dozen separate pictures. This GIF — posted to Reddit — peels back the layers of one meticulously crafted scene.


The Dizzying Work Of Hand-Painting Ads Across Skyscrapers

Walk around New York City, and you’re bound to see the work of these “wall dogs” — the men and women who paint billboard-size ads by hand, high above the city streets. Their work is exacting, and the places they paint are terrifying. Don’t watch this if you’re afraid of heights.


This Clever Newspaper Ad Hides A 3D Kitchen In The Classifieds

As far as newspaper ads go, the classifieds are an especially boring section of tiny text and identically spaced columns. But it doesn’t always have to be so! This ingenious little ad for Corona’s kitchens by Colombia-based designer Felipe Salazar plays with the geometry of classified ads. An entire kitchen, complete with gas hood and stove, pops right out at you. You can’t do that with Craigslist.


Every Brand Video You've Ever Seen In One Sweeping Parody

In a time when a company’s brand is seemingly more important than its products, there’s emerged an ugly trend where advertisers slap together a stock footage highlight reel designed to emotionally connect consumers to a giant corporation. It feels kind of icky, and this wonderful parody by stock footage company Dissolve perfectly illustrates why.


Clever Bus Stop Ad Makes People Believe Meteors Are Striking The Street

If we have to get advertising everywhere, is should all be as fun as this bus shelter ad in London, where they used augmented reality to make passengers believe that meteors were striking the city or a tiger was freely roaming through the street.


A Pregnancy Diary That Grows With An Expectant Mother

If you’ve never kept a diary or journal before, a pregnancy is probably a great time to start. Not only because of all the new experiences, but it will also probably come in really handy if and when you decide to have a second child. And what better place to document your thoughts than in a journal that’s growing right along with you?


Coca-Cola Filmed Noisy Filmgoers And Put Them In Fake Movie Trailers

To help drive home the point that you shouldn’t ruin a movie by talking, using your phone, or snacking excessively loud, Coca-Cola created a fake movie trailer featuring people in the actual theatre disrupting the action on screen. It served to drive home the clip’s tagline: “When you make noise during the movie, you become part of it.”


An Oreo-Making Robot Is Pretty Much Mankind's Greatest Achievement

You can forget the wheel, nuclear power, and even the internet. All of man’s greatest creations have been eclipsed by this pint-sized robot that’s able to make custom Oreo cookies whenever you have the craving.


Passengers Heat This Battery Bus Shelter By Holding Each Other's Hands

The only thing worse than the cold is when you’re stuck in the middle of it waiting for a bus. So to make the experience a little less awful, Duracell turned a bus shelter in Montreal into a giant battery that powered a set of warmth-providing heaters.


This Ad's Amazing Optical Illusion Reveals The Hazards Of Driving

Audi’s luxury vehicles include a neat night-vision system that will automatically warn drivers about hazards on the road. And to drive home just how life-saving it can be, the company’s ad agency created a brilliant billboard in an airport with a secret hazard that was only revealed to passengers when they got closer and closer.