advertising

New NYC Tourism Ads Target Locals Too Lazy To Leave The Neighbourhood

New York sometimes feels like an archipelago of multiple cities — cities, which, unless you have a damn good reason like work or your friend’s band, you rarely visit. So for its latest ad campaign, NYC isn’t going after out-of-staters. It’s going after the lazy locals who never visit any neighborhoods but their own.


This Creepy Halloween Ad From IKEA Is Just Perfect, Danny

IKEA, in general, is a frightening place, a bizarre isolated world unto itself filled with sad, desperate people. Sometimes, I feel like I’ll never make it out of that maze alive. That’s what makes this ad from IKEA Singapore, promoting its late-night shopping hours, one of the best Halloween ads I’ve ever seen.


How Much The Living Room Has Changed Over The Years

Video: Here’s a clever ad from Philips for their smart Hue light bulbs. It shows how much the living room has changed since the invention of the light bulb: TVs get flattened, furniture evolves, people’s clothes follow trends, etc. but the light bulb stays the same. Well, we know that’s not exactly true but it’s a cute ad nonetheless.


This Is What Happens When You Put Smart Brakes In Bumper Cars

Here’s one of those ads that make you go, “those damn consumerism pimping bastards actually came up with an annoyingly clever idea.” Volkswagen outfitted bumper cars with its City Emergency Brake technology so that when you try and bump another car, the ultrasonic sensors would force the bumper car to brake and stop itself.


You Are Not Who Your Browser History Says You Are

I’m a 26-year-old from Montreal, a 27-year-old in Vegas, and a retiree with a penchant for photography. Mostly I’m unemployed. I’m a gamer, a fashionista, an occasional beer drinker and a dog owner. I graduated from a community college, I like to travel, and I wear glasses. Also, I might be Jewish.


The Story Behind The Bonkers Logos In Idiocracy

If you look closely in Mike Judge’s under-appreciated (albeit slightly cruel) masterpiece, Idiocracy, you’ll notice countless little logos from the future. These are the handiwork of graphic designer and former advertising professional Ellen Lampl.


Hidden Camera In Bra Reveals How Many People Check Out A Woman's Body

It’s an obvious stunt. Nestle Fitness outfitted a woman with a bra camera to show just how many people sneak a glance throughout the day. Spoiler! It’s a lot of random eyeballs. Why did they do this? Nestle Fitness says: to remind women around the world to check their breasts regularly to help prevent breast cancer.


Facebook Is Going To Use Its Data To Sell Ads On Third-Party Sites

Facebook has been taking advertising more seriously than ever recently. Now it’s taking things to the next level — by using its data to sell targeted ads on third-party sites.


Brilliant Packaging For Invisible Clear Tape Makes The Box Look Empty

When you wrap a gift in fancy paper, the last thing you want is ugly pieces of tape stuck all over it. That’s why 3M created its Scotch-brand tape that’s nearly invisible, and a selling point that Hamburg-based ad agency Kolle Rebbe perfectly drove home with this clever packaging for the product that looks like a completely empty box.


Waiting For 'Don't Walk' Signs Is More Fun When The Stick Figure Dances

At first glance it seems like just another fun art project, but this dancing traffic light can actually vastly improve safety wherever it’s installed. Because people waiting for a ‘don’t walk’ sign to change to ‘walk’ are far more likely to stick it out when they’re distracted and entertained, rather than just try and walk through a red light when they tire of waiting.


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