advertising

McDonald's Has Created Brilliant Bike-Friendly Takeout Packaging

You can say what you want about McDonald’s food, but the one thing you can’t argue is the fast food giant’s mastery at marketing itself to an incredibly diverse demographic. The company is now even specifically targeting cyclists with some very clever bike-friendly takeout containers.


These Airport Pods Simulate The Weather At Your Destination

If you’re headed off on vacation, you’re probably flying somewhere warm. If it’s business travel, you might not be so lucky. So the Arland airport in Stockholm, Sweden, has installed three climate-controlled rooms that let travellers experience the weather of the city they’re heading to.


These Dolls Get Sunburns To Teach Kids About Using Sunscreen

There isn’t a child out there who likes being slathered in sunscreen before a day at the beach, but it’s the easiest way to ensure they don’t end up with a terrible sunburn. And to help make that a little easier for them to understand, this pair of dolls also gets a sunburn if not properly protected.


A Sketchbook Full Of Synthetic Skin Lets Tattoo Artists Safely Doodle

Not every artistic creation is an instant masterpiece, that’s why there are Moleskine sketchbooks. But where perfection really counts is with tattoos, so a magazine dedicated to the craft created a sketchbook made of artificial skin that lets amateur tattoo artists hone their skills. It’s like an unholy grimoire for artists.


Visual Shazam Exists Now -- To Sell You Junk

Shazam is expanding to the visual world. Now you can use your phone’s camera to scan the Shazam logo on printed media. Shazam will then load up some other “content.” Who asked for this?


This Ad For Banned Food In Russia Can Hide Itself From The Cops

Websites are already able to serve up ads customised for whoever happens to be viewing a page. Now an ad agency in Russia is taking that idea one step further with an outdoor billboard that’s able to automatically hide when it spots the police coming.


Albert Einstein, Famous Product Endorser, Hated Product Endorsements

Companies love to put Albert Einstein in their ads. We’ve seen Einstein peddle Nikon cameras, Apple computers, and even Mentos. But Einstein never approved for his image to be used in any product endorsements while he was alive. In fact, he called these deals the “corruption of our time”.


Google Wants Your Email Addresses From Advertisers To Target Ads Better

Google does a lot of things, but perhaps chief amongst them is advertising. It’s perhaps no surprise, then, that it’s apparently now in talks to obtain email addresses from advertisers so that it can target its product pushing more accurately than ever.


Google Wants To Change TV Advertising Forever

Google Fiber is about to change the way TV ads look for subscribers in Kansas City. And it has the potential to upend the entire TV industry in the very near future.


What Are These Bizarre Anti-Banking Ads Doing In New York's Subways?

Bizarre ads for TransferWise, a P2P money-transfer system, have cropped up overnight in NYC’s subways. I had many questions: who is this guy? Why his face? What is he selling me? Turns out the more you try to learn about TransferWise, the sketchier the whole thing becomes.


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