Word comes from the Financial Times today that US regulators are planning an antitrust investigation into Apple’s iAd mobile advertising platform. At issue: the iAd terms and conditions that allow Apple to shut out Google entirely from its potent ecosystem. More »
Yesterday, All Things D pointed out that Apple’s revised iOS mobile ad terms only allowed “independent” ad agencies to collect user data, effectively blocking the Google-dependent AdMob from competing on Apple’s devices. AdMob doesn’t like that one bit! More »
At D8, Steve Jobs said that Apple’s move to block outside ad agencies from collecting user information was made to protect user privacy, not to box out the competition. He promised that Apple would allow other advertising networks to collect user statistics, effectively letting them compete with Apple’s own iAd. More »
After months of uncertainty amid FTC investigations, Google’s acquisition of AdMob is finally totally 100 per cent complete. Now, Google’s shiny ads and Apple’s shiny ads will compete for your eyeballs and you will try your best not to let them bother you too much. [Google Blog]
So, reason Apple paid $US85 million for Lala is because they were stealing it from Google. Which is like payback, because Google stole Admob from Apple, and oh, lordee is this fight gruesome. More »