In the craziness that was Microsoft’s Windows 7 launch yesterday, I received a little delivery. As I tore open the box marked ‘Amazon’ with excitement, I was trying my best to contain my excitement. As the Kindle appeared, resplendent in its shiny cream plastic and brushed aluminium back, I allowed myself a grin, because I’ve been waiting for this frickin thing for too long.
Is it possible to bring something fresh to the table in the DSLR market? Sure it is, but it all comes down to the same thing in the end. Better specs, filling a niche position in the market, and refining the product. Hello, Canon 7D.