Another Hint At Netflix’s Inevitable Australian Launch

Netflix is coming to Australia! Probably. Maybe. I don’t know, actually, and I’m not going to pretend that I do. One hint that the US-based streaming video giant is planning an Australian expansion, though, is the fact that it has secured the exclusive Australian streaming rights to Warner Bros’ Gotham.

Picked up by the eagle eyes of the Australian Financial Review, the deal between Warner Bros and Netflix sees the international online video leader get exclusive subscription video on demand (SVOD) rights to Gotham in the Australian licensing territory. Why would Netflix pick up the exclusive rights unless it intended to use them?

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It’s entirely likely that it could have been part of a catch-all deal between Netflix and Warner Bros, or Netflix could simply be paying to keep potential competitors from enjoying a rise in subscriber numbers while it evaluates its position. It’s more exciting, though, to think that this is part of an imminent local announcement.

Gotham is the story of the titular crime-plagued finctional city and of Bruce Wayne before he became Batman, with actor Ben McKenzie of The OC fame in the leading role as detective Jim Gordon. It will premiere internationally on Monday 22nd September, with Nine showing the series on Aussie TV, but unless Netflix is planning on a snap announcement on the day of, it’s unlikely we’ll see it online in Australia any time soon. [AFR]


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