Blowing $175,000 On A Bed Isn’t Ludicrous — It’s An ‘Investment’

Blowing $175,000 On A Bed Isn’t Ludicrous — It’s An ‘Investment’


Money may not buy happiness, but it can certainly get you the next best thing — a bed fit for royalty. But to lounge in this lap of luxury, you’ll first have to pay a king’s ransom.

The Royal Bed by British mattress maker Savoir Beds is the epitome of grandiose design. Made from curled Latin American horse tail, filled with Mongolian cashmere and covered in 2500km of woven silk — enough to stretch from New York to Miami and nearly back again — each bed demands more than 700 hours of labour to create. What’s more, each bed is made to the client’s precise specifications, down to the preferred relative firmness of each side.

Savoir Beds is working with the Royal School of Needlework on behalf of buyers looking to personalise their exorbitant purchase with a family crest.

“Of course it’s a massive amount of money and it will only appeal to the very lucky and very wealthy,” Alistair Hughes managing director of Savoir Beds, told CNBC. “If you’re buying Gucci handbags, a suit from Saville Row or a Rolls Royce, you’re looking for the best. And you spend a third of your life in bed.”

To be fair, each bed frame, mattress and box spring is guaranteed for 25 years, far longer than the 7-9 years commoners typically hold onto theirs, although the mattress topper will need to be replaced every half decade for $US5000 to $US10,000 apiece. The first Royal Bed will go on display at Kensington Palace in London this Thursday with a total production run of just 60 units.

And if $US175,000 is just too much for your savings account to support, Savoir Beds has a far more affordable selection of mattresses in the $US70,000 range as well. [CNBC via MSN]

Picture: Savoir Beds


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