When putting the Sony FS700′s high speed capabilities to the test, filmmaker Danny Cooke saw a fantastic opportunity to create something more than just a technical shakedown of the equipment. Nothing is cooler in slow motion than fire, so with the help of fire breather Elliott Montello, Cooke created this mesmerising test footage.
Sony absolutely needs to licence this stuff for its commercials. [Danny Cooke via Coudal]
Get on it sony. I may actually enjoy your ads once again. Get back to the Bravia style of ads you used to create.