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Obama's Win Sent Instagram Into Overdrive

It’s not just Twitter that saw an astronomical boost from last night’s electoral dance — Instagram completely exploded as soon as Obama clinched presidential victory. In a huge way.

Within just six quick minutes — about as much time as it took for ecstatic Democrats to confirm on Twitter, jump up and down a little, pick up their phones and pick a filter, the rate of photos uploaded to Instagram more than double to 2.1 the normal rate. If you’re a user of the app — and you probably are! — you no doubt got sepia peeks into a lot of living rooms and apartments around the country. The CNN close-up shot was a particular favourite. [Instagram]


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