Staff Of China’s Biggest Search Engine Delete User Content For Cash

Staff Of China’s Biggest Search Engine Delete User Content For Cash


The Wall Street Journal is reporting that Baidu, China’s biggest search company, is sacking staff because they’ve been deleting users’ posts for cash.

The “professional post-deleting”, as it’s come to be called, is a way of removing negative press and reviews from websites. The deletion is a major problem in China, but cross referencing a record of original posts with the deletions its employees make has allowed Baidu to identify the culprits. The company told The Global Times:

“Baidu has fired the four. If we discover such cases, we will severely punish staff. Baidu will close the loopholes by strengthening management to maintain order in our communication platform.”

The Global Times points out that payments for post deletion can range from around $US150 to delete a single forum post, $US450 to delete a news story — a news story! — and up to $US30,000 a year for what’s referred to as a long-term “maintenance service”, which sees any negative mentions of a company deleted immediately.

So, next time you rip into the irony of Google “don’t be evil” policy, spare a thought for the Chinese. [WSJ and Global Times via Verge]

Image by Getty


The Cheapest NBN 50 Plans

It’s the most popular NBN speed in Australia for a reason. Here are the cheapest plans available.

At Gizmodo, we independently select and write about stuff we love and think you'll like too. We have affiliate and advertising partnerships, which means we may collect a share of sales or other compensation from the links on this page. BTW – prices are accurate and items in stock at the time of posting.