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Apple Store Quietly Drops 4G Branding From The New iPad... Almost Everywhere

After promising to purge any mention of the 4G capabilities of the new iPad from its Australian marketing, it looks like Apple has come through. But rather than surgically make the change to just the Oz Apple Store, the company has taken a machete to all its major online fronts, lopping 4G from the US, UK, New Zealand, Canada, and Hong Kong stores, among many others.

9to5Mac noticed the change on May 9 and you can see for yourself on the US Apple Store and the Australian Apple Store. Not all stores are affected, but any of the ones you’re likely to care about have had their promotional text adjusted.

As 9to5Mac points out, the “compatible with current Australian 4G LTE networks” statement has been there awhile, but the name adjustment is recent. It’s also surprising that Apple has applied the alteration so broadly. Perhaps it just wants to save itself the trouble of more potential legal heat from watchdogs in other countries.

[Apple Store, via 9to5Mac]

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