Telstra Starts Singing With Mog

You can add Mog to the list of Aussie-compatible music streaming services, with Telstra overnight announcing that it would be partnering with the service to launch "in the coming months" Rather like Spotify's on-again-off-again Aussie launch, there isn't a whole lot more detail to reveal at this stage, apart from the fact that, like many of its other content plays, Telstra has said that it won't charge data usage of Mog's 320Kbps tracks agains the cap of Telstra ADSL or 3G customers. That's an interesting inducement, and one that other ISPs may find tricky to counter — although as we've seen in the past with things like unmetered Xbox or iTunes offerings, not one that's impossible for them to offer.


Comments

    will it also be uncapped on their 4g network? if so i will go sign a contract today :)

    Yes, It will be unmetered across our Next G network (3G, HSDPA+, 4G) and BigPond network

    @Josh (Telstra): But I am guessing it won't be unmetered on business broadband (direct DSL)? I hope I am wrong....

    Are there any firm dates for this yet? I use Rdio currently, but would switch for the unmetered usage.

    @Dave, I can't confirm, however I believe at this stage it will, as currently all our unmetered services are available across Business & Consumer offerings. The main benefit will be using the service on your mobile with no data charges, as there is currently nothing else in market with that same offering. The service will be launching in the coming weeks, so more information will be available. However the goal is to be able to offer the price into your plans price point, making the service far more attractive to users who have never thought about a Subscription music service

      Brilliant! Telstra have certainly improved over the past few months, the change to the billing which for the first time ever you can understand. Great work on the unmetered

    I'd definitely resign back to telstra from my current mobile provider and make the move from spotify. But only if the music streaming is a as good..

    I've been using MOG for since it launched. Pros: unmetered with Telstra (hard to compete with that) , 320kbps quality of songs that can be streamed or downloaded for the flat $11.99 monthly fee, access to 16 million songs. Cons: the Android app is very ordinary, glitchy and lacking obvious features (I played a little with Rdio a few months ago and found their app to be much more user-friendly and stable) and playing music through the MOG website isn't a great experience either, I'm frustrated by the content that's not there (they may have 16 million songs, but maybe about 70% of the songs I'm looking for), I'm limited by Telstra's coverage (they may well be the nation's "biggest and best" carrier, but they have blackspots everywhere - my train trip from Craigieburn to Melbourne's CBD is soooo frustrating), and lastly, the downloaded files might appear to be MP3s, but they are useless when transferred to a PC and not playable through any of my phone's other media or music players. A couple of my complaints are universal for all streaming media services (content and coverage) and make me question whether or not streaming media services really are "the future". If you can't access the cloud, or if a service can't give you the content that you want when you want it, why bother? At the moment, MOG can only be accessed in the US and Australia, so if you have any plans to travel overseas, know that you'll be leaving MOG behind (with the exception of your downloaded music). At this stage, for quite a few reasons, online music services can only compliment your music listening (and collecting) experience - they certainly can't replace your collection.

    Iam listening to the future of music and its here now, have driven across 3 states (SA VIC NSW) only time MOG let me down was between Coonabarabran and Gunnedah (for 20min) and Gunnedah/Tamworth (20 min) most songs I request I can get, and when you think that it use to be $4.99 a song througj

    Iam listening to the future of music and its here now, have driven across 3 states (SA VIC NSW) only time MOG let me down was between Coonabarabran and Gunnedah (for 20min) and Gunnedah/Tamworth (20 min) most songs I request I can get, and when you think that it use to be $4.99 a song through BPM where I would most times get half a song.I wonder what kept you from giving us this service before now, one more thing I have ditched my CD collection everything I need is on my phone through MOG I'm 56 years old how I wish I was 35 if this is the future:ROCK ON...

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