Google Targets Foursquare With Latitude Leaderboards


Google is rolling out the ability to gain points when you check into Google Latitude, meaning you can be ranked on a global leaderboard. Yes, Latitude Leaderboard sounds very similar to Foursquare.

The feature was launched over the weekend, without much of an announcement. In fact, not everyone is seeing the feature just yet: it only appears after you check-in somewhere, and it seems to be difficult to navigate to the leaderboard without checking in, too.

Given the success of Foursquare and Facebook Places, it seems unlikely that the Lattidude Leaderboad is going to gain Google any traction in the location announcement arena. Still, it might make it easier to become the Latitude Mayor of your local coffee shop. [Google via Engadget; Image: velorowdy]


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