So, last week, the internet was all a-twitter about a Matthew Broderick teaser that seemed to hint at a new Ferris Bueller movie. Except, predictably, it wasn’t — it’s just an ad for Honda cars.
There were plenty of reactions that suggested that this was desecration of a great movie. I’m not sure I’d go that far — but then again, I don’t particularly feel the need to buy a car any time soon either. Either way, it generated a lot of attention, which means we can undoubtedly look forward to plenty more examples of this form. I for one look forward to Critters shilling for Coca-Cola and Ralph Macchio sweeping the floor with a Roomba. [Topless Robot]
Jj
Tuesday, January 31, 2012 at 11:08 AMWith copyright lawyers champing at the bit these days , how long will it take the movie studio to sue Honda for this?I give ita couple of days.
DAN!
Tuesday, January 31, 2012 at 11:25 AMDoubt it.
I’m sure this was all cleared months ago with all parties.
MDolleySnr
Tuesday, January 31, 2012 at 11:40 AMSo you’re suggesting that the marketing people at Honda decided to spend millions making an ad to play during the most watched television progam in the world and didn’t think to get copyright clearance?
Seriously???
Scott
Tuesday, January 31, 2012 at 11:41 AMY’know, I loved that movie, and when I saw this article, saying it was an ad… I kinda raged a little inside… but then I watched the ad, and yes, it’s a sell-out… but I did laugh a few times, and it knows what it is.
To be honest, I’m glad they’re not doing a Ferries Beuller 2… and this was a little tongue in cheek… but I wish it was for a better car than a CR-Z. It didn’t make me want to buy one – it made me want to sing karaoke in Chinatown.
red t-rex
Tuesday, January 31, 2012 at 4:34 PM+1. Couldn’t they have used a sports car? I liked everything about the ad except for the car!
Jamie
Wednesday, February 1, 2012 at 1:31 PMMostly agree. I didn’t rage or anything and in fact find the ad quite funny for it’s tongue in cheek humour. But a CR-V? C’mon….
Toyota should have come up with this for their FT86. “Oh yeah”…
attila
Tuesday, January 31, 2012 at 11:49 AMFerris has been grazing in some pretty lush pastures by the look of it.
TedJ
Tuesday, January 31, 2012 at 4:13 PMTo be fair, he’s lumbered with Sarah Jessica Parker’s leftovers at every meal.
Dave
Tuesday, January 31, 2012 at 4:58 PMhats funny cause he married a horse
http://sarahjessicaparkerlookslikeahorse.com/
MDolley
Tuesday, January 31, 2012 at 11:56 AMI think I’d probably hate this if they used the Ferris character. I like the fact that it’s actually Matthew Broderick playing himself, being inspired by a character he played.
John
Tuesday, January 31, 2012 at 12:22 PMI loved the movie. It defined my youth. But this ad doesn’t annoy me… it’s actually pretty well done.
Scott
Tuesday, January 31, 2012 at 12:44 PMCalm down haters – it’s clever and fun. Geez!
Benny
Tuesday, January 31, 2012 at 12:55 PMLoved the ad. Actually makes me want to watch Ferris Buller’s Day Off. For the first time haha.
Just This Guy ...
Tuesday, January 31, 2012 at 2:37 PMNot sure how you could possibly even “get” any of the jokes in this ad if you’ve REALLY never seen the movie.
But even so, If you’ve never seen it, do it. It’s a very entertaining little comedic romp.
Nay
Tuesday, January 31, 2012 at 7:35 PMHmmmm… Seems like a strange person to do a car add?? Didn’t he kill someone in a car accident?
chrisp
Wednesday, February 1, 2012 at 10:14 AMMyehhh… harmless enough. It would have been good to have the guy who played Rooney included.
The Seinfeld/Leno ad was pretty ordinary as well.
David Lightman
Saturday, February 4, 2012 at 9:25 AMFerris (Matthew) may be a middle aged, balding guy with limited career opportunities, but he can still stick it to the man. And get paid for doing it. This isn’t a sell out, it’s a repeat performance.
geoffvster
Sunday, February 5, 2012 at 8:09 AMA bigger letdown than Al Capones vault with Geraldo.