Unless this is some sort of poetic retail conceptual art, which I doubt, this is probably the most botched product display of all time. Clearly, this “Unlocked Rugged Mobile” is simply bullshit, and doesn’t “float on water”.
At least they decorated the fish tank. [Majikland via Copyranter]
Awnshegh
Tuesday, January 17, 2012 at 7:13 AMYou should see their advertising for grease the game… Exactly who is in Grease??? – http://dicksmith.com.au/product/YG2794/xbox360-grease-dance-kinect
AshR
Tuesday, January 17, 2012 at 8:47 AMI didn’t know there was a guy called Barry in grease?
Jacob Hegarty
Tuesday, January 17, 2012 at 7:18 AMThe real phones do float, it was only the dummy phones that were sent out that sank. I know this due to being comrades still with many of friends that still work at Dick Smith.
LucasF
Wednesday, January 18, 2012 at 12:17 PMThat just makes it even worse! How hard can it be to make a hollow demonstrator phone float?????
Doo
Thursday, January 19, 2012 at 9:44 AMOr perhaps, just use a real one…
crud
Tuesday, January 17, 2012 at 8:14 AMI believe the batteries ran dry
deadnotsleeping
Tuesday, January 17, 2012 at 8:24 AMProbably floats in salt water but not fresh…
Seb
Tuesday, January 17, 2012 at 8:28 AMWhat about the porridge advertising on the right hand sign , oats n water ?
Inquisitorsz
Tuesday, January 17, 2012 at 10:09 AMLol gold
Rossco
Thursday, January 19, 2012 at 10:54 AMmmmm porridge…. :P
Vebi
Tuesday, January 17, 2012 at 9:49 AMI swear I saw this over a year ago.
Esophagus
Tuesday, January 17, 2012 at 10:11 AMGotta have been something like 2010, haven’t sold those phones in a long time. Stores were meant to hang the phone in netting and place photos of the thing in action. Generally water and electronic stores don’t mix.
Rod
Tuesday, January 17, 2012 at 10:03 AMObviously you need to turn the phone on before it floats.
Aard Vark
Tuesday, January 17, 2012 at 10:09 AMThis has been doing the rounds for over a year. Sure, whoever et up the display was an idiot, but it’s a plastic dummy phone, so no, it doesn’t float.
Me
Tuesday, January 17, 2012 at 10:11 AMTypical of Dick Smith “Techsperts” don’t know what the hell they’re doing…
BCK
Tuesday, January 17, 2012 at 12:11 PMIt could also have injested water from being in he tank for so long. I’ve seen many a tough waterproof camera take on water after being in the water for longer than the hour they are tested to withstand.
Or it could just be a shit dummy.
G
Tuesday, January 17, 2012 at 12:40 PMOld picture is hella old.
Ramesh
Tuesday, January 17, 2012 at 5:40 PMIts probably a display model – I.E – Its not real.
T
Tuesday, January 17, 2012 at 7:04 PMit was a dummy phone..
clearly not the real thing..
Lachlan
Tuesday, January 17, 2012 at 10:38 PMThe point is that it doesn’t give potential customers much confidence, still a fail wether it is a dummy phone or the real thing. If I saw that I wouldn’t buy the product.