BlackBerry’s Vision Of The Future Is Depressing

Surprise! RIM has a video forecast for the not too distant future, and it’s a horrible corporate snooze fest. It’s dull, derivative, and, worst of all, doesn’t make you look forward to the future whatsoever. Unless you really love cubicles.

For the most part, RIM’s video vision–apparently leaked from within–is just the same touchscreens everywhere quasi-prediction that everyone else has already made. Can you really even call it a prediction at this point?

We follow these enterprise phantasms around as they navigate the bright workplace of the 21st century. What are these future folk up to? Requesting app permissions at lunch, typing on a virtual keyboard (UGH), losing their phones at a coffee shop, depressingly using augmented reality to find a new desk assignment, and other mundanities. When one of the stuffed shirts puts his generic rectangle phone on a table and images pop out of it, are we supposed to be impressed? Inspired? That isn’t the future–it’s Surface, and Microsoft has already made it. And made it look better.

As opposed to Microsoft’s treatment of what’s in store, which was clean, coherent, and exciting (albeit dreamy-eyed), there’s nothing aspirational about RIM’s aspirations. No sense of wonder, no cleverness. Just ugly interfaces, tepid features, and businessmen who hate themselves. In other words, BlackBerry’s future is BlackBerry’s present. I just wonder if they’ll even make it long enough to try any of these things. [CNet]

Discuss

(8 Comments)
  • [–]

    Nicky

    Wednesday, November 2, 2011 at 8:44 AM

    I’M a cubicle worker, I’m a secretary (yuk) for lawyers (double yuk), and i quite like my job and my life…stop giving us all shit, nothing is as gawdawful boring as BoringBerry

    • [–]

      Jamie

      Wednesday, November 2, 2011 at 9:15 AM

      I work from home which is 2 minutes from the beach. I sit on my deck and have lunch in the sun amongst the trees and chirping birds, but only on the days I don’t go sit on the sand with a Subway sandwich.

      I’ve done the cubicle thing and I can tell you, your life sucks…

      • [–]

        Matt

        Wednesday, November 2, 2011 at 9:28 AM

        To each their own, children.

        • [–]

          ymode

          Wednesday, November 2, 2011 at 12:15 PM

          +1 to Matt

  • [–]

    RobbyM

    Wednesday, November 2, 2011 at 10:54 AM

    Isn’t the usual story that when someone tells you your/the future, you only like it when they tell you what you want to hear?

    Just a thought

  • [–]

    ollie

    Wednesday, November 2, 2011 at 4:57 PM

    Awww, the video wasn’t that bad.. bit harsh. At least it feels a lot more possible than some ‘future’ videos you see.

    Perhaps not awe inspiring, just easier to use.

  • [–]

    Kroo

    Wednesday, November 2, 2011 at 7:28 PM

    I think it’s great……… If you want your world designed by accountants. Oh god. First Microsoft and now RIM. Can we stop dreaming and just get on with bringing us the future? I want my teleporter before I die, thanks.

    • [–]

      Simon

      Wednesday, November 9, 2011 at 11:19 PM

      Why do you think that dreaming takes time away from getting on with bringing us the future?

      Are you under the impression that the film crew and actors involved in making this video, the accountants overseeing the finances for it and the managers running the project are all secretly engineers and software developers who are taking time out from making things in order to make films like this?

      Dreaming is important if you want a future to come along. Where did the idea for that teleporter come from except from someone else’s dream?

      Asimov, Clarke, Rodenberry, et al. were/are dreaming as you put it and inspired generations of research and development.

      Keep dreaming.

      Without dreams we’ll never have a future.

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