Apple US rolled out some details on the Cards program today. Cards let your take a photo with your iPhone or iPod Touch, and send it out as a folded letterpress card. Choose fro one of 21 different designs, add your text, and pick contacts from your address book and you’re good to go. Apple ships worldwide, domestic rates will be $US2.99, while shipping internationally will set you back $US4.99.
A personalised letterpress card for $US3 is a pretty good deal. And speaking as someone who bought a bunch of baby announcements that I never sent because I was too lazy to hand address them all, being able to use your contacts as a shipping tool is pretty fantastic. Quite simply, Apple is taking the work out of being courteous, which is great, as being courteous sucks. With these, no-one will know how lazy you actually are. Except other iPhone owners. But
Several of the designs are now previewed online. They’re quite pretty! For some reason, the “here is a picture of my junk” card isn’t there. I’m sure they’ll add it soon. Stay tuned for Australian details. [Apple Australia]
Lou
Saturday, October 8, 2011 at 7:26 AMI wish I could get photo prints done this way at 10c each.
MDolley
Saturday, October 8, 2011 at 8:43 AMWho cares? The iPhone 5 will come with an inbuilt printer AND a bundled carrier pigeon personally trained by Jon Ive. The training was what caused the delay.
Steve
Sunday, October 9, 2011 at 12:39 AMI’m pretty sure everyone would agree this was a novelty. It’s just…the amount of time they spent pimping this with a straight face during the keynote was downright embarrassing. They surely could have found some other gimmick to plug that made more sense.
Besides wedding invitations, does anyone actually send personalised cards anymore? Even birthdays are being supplied by the aisle-variety cards.
John
Monday, October 10, 2011 at 12:20 PMI can’t ever see myself using this
Richard Clement
Tuesday, October 11, 2011 at 10:11 AMYou can easily pay $5 or more for a greetings card – so the price is right and it is convenient.
Codey Weller
Wednesday, May 9, 2012 at 7:08 PMThis app is AWESOME! For people who are away from home and want to send a snapshot of their destination with them in the photo – brilliant. I’m in the navy and I send a card to my parents from every port.