AFL fans should get ready to enjoy a wild slather of live broadcasts, as Channel Seven, Foxtel and Telstra today announce that they have joined forces to broadcast every match live all over the country through a variety of media. The most notable is the inclusion of a digital streaming inclusion that will see all matches streamed live over NextG to mobiles and tablets.
The broadcasting arrangement, worth $1.253 billion over the next five years, also includes all matches being streamed live to Telstra’s T-Box device, to customers who subscribe to the soon-to-launch Foxtel on T-Box service.
It’s impressive that the deal has such a prominent IPTV component, and obviously sets the benchmark for all major sporting broadcast negotiations in Australia going forward.
[Telstra]