Gender Stereotypes Revealed Anew In Toy Commercials Word Cloud

This is one of those things that won’t surprise, but it’s still certainly interesting. What you’re seeing in the image below is a word cloud, modeled after commercials for boy’s and girl’s toys. Stark differences laid bare, and all that.

I imagine many of the commercials that Crystal over at Boys, Masculinity, and Gender Stereotypes had to watch had their fair share of pinks, blue, hair brushing and explosions too, but again, this is fairly obvious stuff. What’s interesting are the specific words that advertisers are repeatedly using to target your children, based on their gender. Battle! Power! Love! Babies!

Hmm.

Quick! Someone corner the market on Battle Power Love Babies and get that shit on Saturday mornings, STAT! [Achilles Effect via via Boing Boing]