It’s easy to laugh at George Lucas for suing people left, right and center, but when his latest target is a company calling itself “Jedi Mind Inc”, you can’t help side with the bearded movie maker. They’re asking for it.
Jedi Mind Inc makes a range of “thought-controlled” technologies, including a wireless headset supposed to let users play games and operate their computers without touching anything if they think hard enough about, along with a “Jedi Mouse”. Lucas previously cease-and-desist-ed the company back in 2009 – but claims it never went through with its promise to stop using the Jedi name to sell its stuff. Hence a new suit for $US5 million. [Reuters]
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