The long-planned DECE scheme to unify digital downloads into one globally compatible online file format is near completion, with the service – now known as UltraViolet – set to launch this spring. That logo is going to be everywhere.
The likes of Samsung, HP, Nokia, Panasonic, Sony, Toshiba, Intel and Best Buy are among the tech world leaders already signed up, with the simple aim of selling us all digital downloads that “just work” across all the many and varied online store services regardless of who you actually gave your money to – and if you’re watching your purchased movie on TV, PC or a smartphone.
Disney and Apple are not onboard. They’re happy with the status quo as it stands. [UltraViolet via BusinessWeek]
Melektaus
Wednesday, July 21, 2010 at 7:09 AMApple is not on board? Surely this will go no-where?
matt
Wednesday, July 21, 2010 at 10:05 AMlol: what? the great pusher of standards Apple isn’t on board?
just shows their true colours. they dominate the DD market with itunes, so they have no need to leach off of others popular stores/players.
this is clearly what we need. a standard that all the stores, and all the players can used. so if you buy a player, you aren’t locked to a store. it is the only way to not lead to horrible anti-competitive situations, which is BAD for consumer choice.
Sean
Wednesday, July 21, 2010 at 1:57 PMOr, you know, you could just convert your videos….
monkeymind
Wednesday, July 21, 2010 at 3:50 PMAnd here I was thinking that mkv did that for us already…
Devz
Wednesday, July 21, 2010 at 4:34 PMWay behind the times.
XviD & x.264 are already standards, standardised by the people using the media, and they are free.
As apposed to, a standard trying to be put in place, by people looking to control the media, and are not free.
Yay for capitalism.