In Case You Had Any Doubts About Where Apple’s Revenue Comes From

Apple’s iPhone business, which didn’t exist three years ago, now represents a whopping 40 per cent of the company’s revenue and has been the company’s biggest revenue generator for three quarters in a row.

During the March quarter, iPhone revenue grew 124 per cent year-over-year to $US5.4 billion, or 40 per cent of Apple’s $US13.5 billion in total revenue. Because of high profit margins on the iPhone, it’s likely Apple’s biggest profit contributor, too. (But that’s another chart.)

Apple’s second-biggest business is its Mac computer division, which grew 27 per cent year-over-year in the March quarter to $US3.8 billion, or 28 per cent of Apple’s overall sales.

Discuss

(2 Comments)
  • [–]

    [doa]

    Thursday, April 22, 2010 at 1:44 PM

    To me this just proves that there’s no point in Apple “selling” software.
    Don’t get me wrong they still make great software, so would sell more Hardware that ever if they just gave away the full versions of iWork, Aperture, Quicktime, etc, even OSX! every time they were upgraded – goodbye Microsoft!

  • [–]

    The Joker

    Thursday, April 22, 2010 at 7:33 PM

    The key word here is revenue, not profit. Apple may make plenty of revenue from hardware like the iPhone but I suspect they make lots of profit from iTunes in particular and it’s only going to grow with the iPad now driving higher value content from providers that aren’t going to undervalue their apps and content to the same degree as the iPhone.

Join The Discussion