Where Microsoft’s Money Really Comes From

It’s no shock to see that with unglamorous but vital products like Windows and Office, Microsoft is basically printing money. But where’s the Xbox? The Zune? Windows Mobile? Bing? Oh, they’re there. You just have to look a little closer.

Microsoft’s most visible products that aren’t Windows and Office fall under two divisions: Entertainment and Devices, and Online Services. Xbox, Zune (both services and devices), mobile phone software and to some extend Media Center all fall under E&D, which has been skipping from minor profit to minor loss for years. Online services, like Bing and Hotmail, have a more consistent track record, steadily bleeding money from the company month after month, with only the slightest hints of stopping.

Granted, Silicon Alley Insider‘s chart only covers of Operating Profit, so it doesn’t reflect how much revenue each division accounts for, or in a broader sense, how important and large each of these products is within Microsoft. (you can obviously assume that, even if its division isn’t making much money, the Xbox is considered a major product.) But still, it’s hard not to see a trend: exciting, risky products – some of the ones we spend the most time talking about – don’t make money. [SAI]

Discuss

(5 Comments)
  • [–]

    Jon

    Friday, February 12, 2010 at 8:21 AM

    Would not a profit margin chart from other intellectual properties look similar. Windows, Office, and MAC OSX are software products. Zune and Xbox are hardware and have market driven commodity prices that eat away at the profit margin.

    Similarly, retail food companies like Kraft don’t have huge profits on their value added commodities.

    Microsoft did the right thing in staying away from the Apple model of selling software and hardware. Besides just think how big MS would be today if they owned Dell, HP, Gateway, and other PC hardware vendors.

  • [–]

    Ralph Petrillo

    Friday, February 12, 2010 at 8:35 AM

    MSFT is extremely undervalued, for they are building new business brands such as Bing which has tremendous upside worldwide potential. They have made strategic deals with Yahoo, and when Yahoo and MSFt are combined on the internet , they are in second place and gaining market share. MSFT has tremendous cash flow, and the company is undervalued by 22% to 27%. MSFT is about to go up to 32 to 34. IT is oversold, and if you are writing that they are not cutting edge , that is an old story that is not holding up. There revenue for three months w, or the last quarter was over 19 billion. It is the safest investment in the United States and the market is over sold right now, it is about to rally . All aboard after you put your aussie beer down!

  • [–]

    Lachlan

    Friday, February 12, 2010 at 12:36 PM

    excel, unglamorous? never!

  • [–]

    Mace

    Friday, February 12, 2010 at 5:09 PM

    Maybe they wouldn’t be losing so much money on the front if their policies on $$$ changed a little. They over-price a lot of their hardware.

  • [–]

    QFlux

    Saturday, February 13, 2010 at 2:54 AM

    How are they “overpricing” hardware?! The XB360 has been cheaper than the PS3 since day 1 and actually was in line with the woefully underpowered Wii until Nintendo’s price cut. While immensely successful, the Wii is a rebranded Game Cube. Great for Nintendo, but hardly a lot of value there for the $250 they were charging for it.

    The Zune HD is cheaper than an equivalent iPod Touch. Whether you are a Zune fan or not is a different question, but a reasonable argument can be made the *cost* isnt the problem on it.

    So what other products are there? Mice? Keyboards? Pricing seems fine compared to Logitech.

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